# Easy Infographic Basics: Visual Communication for Non-Designers | Learn with Piktochart - review & insight | Gareth B. Davies Source: https://garethbdavies.com/course-insights/easy-infographic-basics-visual-communication-for-non-designers-learn-with-piktochart/ [← All courses](https://garethbdavies.com/course-insights/) Graphic Design · Quick win · Rated 5 /10 # Easy Infographic Basics: Visual Communication for Non-Designers | Learn with Piktochart By Gareth B. Davies · Updated July 2026 Piktochart Sdn Bhd · Community Evangelist at Piktochart Beginner · 20 min A 20-minute walkthrough of infographic types and Piktochart's editor, useful mainly as a soft-sell prelude to the software subscription. [Get a Free Month on Skillshare](https://skillshare.eqcm.net/c/3155494/298081/4650?u=https%3A%2F%2Fwww.skillshare.com%2Fclasses%2Feasy-infographic-basics-visual-communication-for-non-designers-learn-with-piktochart%2F241277964) New to Skillshare? Your first month is free, enough to take this course at no cost. ## What it actually covers The course opens with a case for why visual communication matters, backed by a handful of oft-cited statistics (Buffer's sharability figures, Neil Patel's infographic traffic numbers, a Lifelearn retention stat), then spends its middle third sorting infographics into three buckets: persuasion, reporting, and storytelling. Each bucket gets subdivided again. Persuasion splits into versus graphics, promotional graphics, and complex content pieces. Reporting splits into pitch decks and recurring data reports. Storytelling splits into decision trees, timelines, and step-by-step processes. This taxonomy is the backbone of the class, and it is delivered briskly, more like a vocabulary lesson than a skills lesson. The design section is where the course gets closest to teaching something transferable. It covers icon consistency, a rule of three colors for palette selection, and the use of white space to give a layout breathing room. These are legitimate, well-known design heuristics, presented clearly enough for someone with zero design background to apply immediately. None of it is new to anyone who has read a basic design primer, but for a true beginner it is a serviceable crash course. ## The demonstration and its limits The centerpiece is a live build: the instructor takes a description of the class itself, identifies five elements worth visualizing, defines an audience, and picks a meeting-agenda template to repurpose into a title graphic. She walks through changing the headline, deleting an unneeded date field, swapping a pencil icon, and trying an alternate color scheme. It is a reasonable illustration of the audience-first, template-second workflow the course argues for. The catch is that the entire exercise happens inside Piktochart's editor, using Piktochart's premade blocks. Nothing here teaches layout construction, typography pairing, or how to build a design from a blank canvas. Anyone who does not want to use Piktochart specifically will find the demonstration only partially transferable. The closing lesson on sharing infographics is practical in a narrow way: embedding via iframe, exporting as PDF or JPEG, using presentation mode for live pitches, and pitching finished graphics to media outlets for republication. It is a short but useful checklist for someone who has never had to distribute a visual asset before. ## Overall assessment As a conceptual primer, the course succeeds at what it promises: in twenty minutes, a complete beginner leaves with a vocabulary for infographic types, three design rules, and a sense of how to match a template to an audience and a goal. It does not teach design execution, only design selection and light customization within one vendor's template library. The statistics-heavy opening, while attention-grabbing, adds little practical value once the class moves into its structural content. The course is best understood as a Piktochart onboarding tool wrapped in an educational format, which is not necessarily a flaw but does shape who should take it. Someone hoping to develop actual visual design ability, independent of any particular software, will find the substance thin. Someone who just needs a fast framework for deciding what kind of infographic to make and is willing to build it in a template editor will get exactly what the course promises, quickly and without friction. The standout The live demonstration of turning a block of course text into a finished infographic by auditing content, picking an audience-matched template, and swapping icons and colors inside Piktochart. ## What you will learn - · How to categorize an infographic idea into persuasion, reporting, or storytelling before you start designing - · The three sub-types of persuasion infographics: versus comparisons, promotional graphics, and complex content pieces - · The five-step structure for a reporting infographic: introduction, data, discussion, recommendation, conclusion - · The rule of three colors (one primary, two secondary) as a quick palette decision method - · How to audience-map a piece of content (age, platform, attention span) before picking a template - · How to swap a template's title, icons, and color scheme inside Piktochart's editor Best for: Marketers, small business owners, or team leads who need a fast mental framework for choosing an infographic type and are open to using Piktochart's template editor. Skip it if: Anyone wanting to learn actual design skills, drawing, or a tool-agnostic workflow, since the course leans on Piktochart's premade templates rather than teaching layout or illustration from scratch. Engaging Teacher Clarity of Instruction Helpful Examples Organization of Lessons [Get a Free Month on Skillshare](https://skillshare.eqcm.net/c/3155494/298081/4650?u=https%3A%2F%2Fwww.skillshare.com%2Fclasses%2Feasy-infographic-basics-visual-communication-for-non-designers-learn-with-piktochart%2F241277964)